The core team

Sheeba and Peter have been working together since 2020. We have radically different backgrounds but complementary skill-sets.

Sheeba Sen

Sheeba has spent the last 15 years working across rural India on poverty alleviation initiatives; from building farmer to cup supply chains for coffee farmers in the south to heading a grassroots rural development nonprofit in the Himalayas. Three years ago she founded Alaap, a social enterprise with a mission to catalyze regeneration across India. Sheeba studied International Relations at the London School of Economics, followed by the Legal Practice course at the University of Oxford. She practiced at an International law firm in London for three years before returning to work in rural India.

Peter Coughlan

Peter Coughlan has worked for more than 25 years with organizations and communities of all shapes and sizes to help them create futures of their own design. Before Hasten, Peter was a senior partner at IDEO, a global design and innovation firm, where he designed new-to-the-world products, processes, services, environments, and systems, and where he co-founded and led the Organizational Transformation practice. Peter has taught at the intersection of design, leadership, and transformation in the Social Lab at California College of the Arts, with Stanford Continuing Studies, and with Aarhus University’s / Copenhagen Business School’s Leadership and Innovation in Complex Systems program. He is also an affiliate with the Institute for the Future.